During the second half of 2023, coated virgin paperboard (230 GSM) experienced fluctuating trends across Asian markets. In India, the market was majorly driven by the downstream demands from the paper and packaging industries. Other than that, the feedstock soft timber prices also influenced the market dynamics.
Since lumber and timber observed an incline in their prices in the initial phase, the Coated Virgin Paperboard (230 GSM) inched up slightly in the third quarter. However, as the year headed toward its conclusion, the inventory stocks started dominating, and with lesser industrial activity, the demands from the packaging sector also subdued. Overall, a fluctuating price trend was observed in H2’23.
Analyst Insight
According to Procurement Resource, the market for Coated Virgin Paperboard (230 GSM) is likely to improve in the future as supply and demand dynamics aim for greater equilibrium.

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Coated Virgin Paperboard (230 GSM) market in the first and second quarter of 2023 depended upon the performance of the paper and pulp industries. Following in the footsteps of last year, the German manufacturers dealing with coated Virgin Paperboard (230 GSM) and its related products witnessed no improvement in the number of new orders. This subdued demand led to a hike in inventory levels, which further negatively impacted the coated virgin paperboard (230 GSM) price trend.
During the Easter season in Germany, due to low rates of procurement, several manufacturers shut their production units to level the demand and availability of coated virgin paperboard (230 GSM) and support its price trend.
However, in North America, the decline in the prices of coated virgin paperboard (230 GSM) became gradual rather than steep in the first and second quarters of 2023. Several traders faced challenging market conditions along with high rates of inflation and shifting consumer preferences along with sky-rocketing rates of interest charged by banks to curb the falling economic conditions in the region.
Coated virgin paperboards (230 GSM) are obtained from pure wood pulp that has a smooth surface, high grammage, enhanced strength and rigidity. The term "coated" indicates that one or both sides of the paperboard have been treated with a layer of coating, often clay or similar materials, to enhance its printability and visual appeal. This type of paperboard is commonly used for packaging, printing, and promotional materials, where a combination of sturdiness and excellent print quality is essential.
Luxury Packaging, Education materials, Art and craft projects, Book covers, Print materials
Caraustar, Westrock, Pacific paper, Spartan Paperboard, Paperworks, Smurfit Kappa
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